Dumb it Down

So yesterday I was out and about driving around taking care of some "business." It was a nice day and I was in the mood for a shake. I decided to go run into a McDonalds since they are on every corner and their shakes are actually pretty good. It's been a long time since I had been in one, but my god have they dumb-downed the menu. All that is on the menu now is pictures and prices, I don't think there was one word on the thing. The menu just had pictures of all their different combo meals and then pictures of the items on their dollar menu. I don't know if it is still even possible to get regular ala carte items there, I think you have to get everything in combos. How sad is it when we have to put pictures up for everyone instead of words? Who's educating these people? Sad.